Reasons Why People Use Instagram For Business

If your business is not on Instagram, here is why you may want to get your business on the platform as soon as possible. Since its inception, IG has proven to be one of the most powerful marketing tools for big or small businesses looking to expand the visibility of their products or services and their presence as well. However, if you haven’t found the benefits brought about by Instagram on your business yet, you might be doing a great injustice for your business. If you need a little convincing, then these following top reasons why the Instagram is continuously growing in significance and how your business can benefit: 

  1. Any Business Can Thrive – Big or Small.

With all of the users to select from, the sky’s the limit to what your business can obtain. This goes for big, highly reputable companies and smaller pop and mom shop as well as one-man operations. Even for very popular companies, success won’t just come overnight however, if the marketing team would want to get their company on track, they will do so by maintaining a routine of one post a day and keeping an active presence.  

  1. More People Already Have Instagram Accounts

According to the people at IG, their social media presence presently brings with it over eight hundred million active users. Out of those millions of users, over five hundred million are actually on the platform every single day with 80% of them being outside the U.S, 38% checking the website multiple times a day and 34% of them being millennials. With that plenty of eyes go over the platform, there’s no limit to success with a dedicated IG strategy. 

  1. Instagram Stories Make a Business Relatable.

IG is a good way to display potential clients which you’re more than just a no-face corporation. As a matter of fact, this can be performed through a lot of application features however, you can also make a good impression with live stories as well as posts. The best method to use stories is to post behind-the-scenes insights or observations of your business and the people behind it. Some examples are videos which show how products are created, live question and answer sessions between you and the audience, and videos of office crews interacting with each other. 

IG live posts, on the other hand, are an outstanding way to establish rapport, credibility and trust with followers and showing that there is also a bit of a human side to your company. If the clients see you just an entity that takes their money, then they might not trust you or your brand either. 

  1. Businesses Can Generate Income from Instagram

IG has surely evolved over the years. The latest program is known as the shoppable post and it allows businesses to include tags to the products or services in their images with links such as the price, description of the product and the feature that leads the user to your web store. You can also use Engagerment to generate more income from Instagram. You can even find reliable Engagermate review on the web so make sure you read some.